Got Problems...? Great!
First-principles Design Engineers

Our engineers are looking for challenges;
problems that they can tear apart,
attack from new perspectives,
and apply all of the tricks collected through decades of experience.

Whether your system is mechanical, electrical, logical, or mathematical;
and you need to increase performance, profit, or precision;
get in touch with us to describe your application.

We will examine your system and environment from outside the box and provide you with IP that is unique and fit for purpose.

Covid Update

We will be halting operations while Australia is under lockdown due to the Covid19 crisis.

We'll take this time to develop prototyping capability for after the peak of the crisis has passed.

Case Studies

Geometry Optimisation

Designing micro-electro-mechanical devices requires many tradeoffs due to the constraints on packaging, manufacturing processes, and electrical connections.

Producing a mathematical description of the stiffnesses of different geometric layouts allows an optimal format to be generated from non-intuitive designs.

Both stroke and stability were maximised by massive mechanical parallelisation.

Major Mnemonic Playing Cards

An exercise in graphic design, utilising machine learning to create unique images for a set of playing cards.

Each individual card had it's own theme selected, then machine learning algorithms were used to create a representation of the theme such that a common feel was maintained between cards of each suit.

These cards were used as the basis for a Kickstarter project.

Steam-punk Morse Keypad

A simple USB based microcontroller project, implementing a human-interface-device protocol and interpreting iambic morse code.

The device is manufactured from rose-wood and brass and acts as an ordinary USB keyboad when in use.

The 4 touch sensitive brass contacts use capacitive sensing, and can be configured to perform special functions, as well as configurable volume, tone, and keying speed.

Complex Systems: Simplified

An airframe designed for simple construction, lowering fabrication costs.

Using modern control techniques allows for stabilisation components to be removed, creating a system with the minimum part-count, reducing weight and mechanical complexity, and increasing efficiency.

Bias Modulations

A long-standing problem for inertial measurements, biases introduce compounding errors in accelerometers and gyroscopes.

Borrowing modulation techniques from electronics to use in a mechanical system allows inherent biases to be measured, rather than estimated, for improved inertial performance.

Investigation and Debugging

Research and development of fibre-optic sensors, requiring both system-level and in-depth knowledge of components.

Understanding that higher-precision, lower-noise components were not a solution to systemic errors in the system allowed a redesign.

Corrections lowered the cost, increased robustness to component tolerances, and provided faster FPGA sensor measurements.

Our Guiding Principles

More Data... More Better

We understand that using all possible data intelligently; in sensor-fusion algorithms or integrated into equipment models; provides vastly better performance than naive implementations that ignore complex interactions not obvious to the designer.

Careful design of systems to constrain inputs and remove sources of error further improves performance.

What was the question?

Realising that some questions are better than others is key to finding the best solution to complex problems.

Many designs integrate assumptions made before the initiation of the project, which may not be relevant in every specific case.

We test all assumptions, and ask the stupid questions that actually may turn out not to be.


When problems can be condensed to their elementary components, the preconceived restrictions on design choices can be eliminated, opening up further avenues for improvement, and often lower cost solutions.

Simplifying to first principles can open up a general case, which may provide the designers with centuries of research from seemingly unrelated fields which can be applied to your system.

80 : 20

Also known as the Pareto principle, we focus on the bottlenecks in the system that are restricting performance.

By focusing on the big issues, large gains can be made with minimal effort, minimising development cost and time to market.

Let's Chat

Fill in the form below, or send an email to to get in touch with an engineer to describe your project and discuss ways to enhance your designs.

Aaron Hammond
Principal Engineer


At we like to think we add an extra dimension to thinking outside of the box.

Our logo is an exploded view of a 24-cell, aka an icosi-tetra-choron. This object lives in 4 dimensions, and contains 24 3D solids. has hundreds of planes of symmetry, reflections between seemingly disconnected fields.

Australian business number (ABN) 88 739 214 240